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The Strategy Profiler measures your 'strategy-making style' along ten dimensions. The scientific work on which these dimensions are based is described in the book Strategy Synthesis, by Bob de Wit and Ron Meyer (Thomson Publishing, 1999, 2005). A short description of these ten dimensions is given on the website of the Strategy Works.The Strategy Profiler consists of approximately 100 short statements on strategic issues. Participants need to indicate whether they agree or disagree with these statements. Based on each participant's opinions, it can be determined what their preferred strategy-making style is. A style is neither right nor wrong, but does have inherent strengths and limitations.
Once the Strategy Profiler has been completed, the participant will be notified when and how their profile will be communicated back to them.